Neapolitans Embrace Technological Innovations in Interior Design

June 17, 2024
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Neapolitans love design and technological experiments, with an increased interest in sustainability. This is the focus of the opening organized by Visivo Comunicazione, tomorrow at Via Partenope, 1, at 6:30 PM with virtual walks. The VIP and footballers’ designer Giosuè Ippolito inaugurates a new space dedicated to interior design, planning, and the evolution of daily habits through virtual reality and artificial intelligence. During the event, these can be experienced live.

Hence the concept of the ‘smart home,’ which has become increasingly popular, with growing interest in advanced lighting systems, smart thermostats, and home security devices. Technology is thus at the center of home transformation in recent years. Virtual technology allows the creation of an engaging and immersive 3D experience, using a headset connected to a computer or smartphone. The project is visualized realistically, as if it were already realized.

Artificial intelligence, on the other hand, allows the creation of atmospheric images and the exploration of the world of colors. A design lab, a step away from the sea and Castel dell’Ovo, where Neapolitan creativity stands out and virtual reality is applied to home projects, and furniture is shaped in realistic settings, where every detail is not random but a chosen product that corresponds to a purchasable item. This new frontier attracts many famous personalities, including actors, footballers, and influencers from all over Italy.

Thus, a space is born where one can logistically assist those who need to design their dream home, and with virtual reality, these projects truly become a reality. This is the second showroom after the one in Pozzuoli – explains Ippolito – which consolidates an important corporate reality founded in 1979 and started by my father Gennaro. I grew up in the Neapolitan artistic world: my grandfather Giosuè, an actor and theater impresario, had the merit of bringing Totò back to Naples, and the director Ciro Ippolito is my uncle.

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